City of Los Angeles
Description:
We partnered with the City of Los Angeles to design Angelina — an AI-powered assistant that personalizes city resources for new business owners to navigate grants, legal updates, and mentorship opportunities with unprecedented ease.
Challenge
LA’s small business owners struggled to navigate fragmented city resources, leading to missed support opportunities and inefficient access.
Approach
We designed Angelina, an AI-powered assistant triggered during business registration, offering tailored resource recommendations, grant scoring, and mentorship matching via a simple onboarding flow.
Outcomes:
Angelina’s features have been adopted by the City of LA and are being integrated across multiple departments—enhancing how small businesses discover and access city services through smarter, more personalized systems.